Every Day Giveaway
Almost every day I get Notices about the opening of one more Internet marketing Giveaway. There are all kinds of reasons for a Giveaway: Easter, Christmas, summer … and even the organizer's birthday.

Ezines, sales pitches and special blogs announce such events and invite to register for them as a user and/or as a JV partner.

But why are such events are so popular? Why did the marketers become so generous?

First, because the users win. Hundreds of successful internet marketers are coming together and promise hundreds of scripts, books and tools to download for FREE. The User only has to opt-in for a selected gift. It is known that there is a lot of junk among these gifts. But there are always a number of gems that in the same time are also sold on the Web. So the user receives useful tools and saves money.

Second, because the marketers win. In the course of a few days, they get a list of thousands of targeted leads. And they can make the user a tempting "One time offer" and earn money. Also they receive a lot of goods to sell or give away from their own site.

Third, because the JV partners win. They receive pretty good commissions

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when the user comes through their link and buys a "One time offer". And there are almost no investments in buying or studying the product before advertising it.

Fourth, because such giveaway is a very democratic institution.

There is no need to take care of and "dance around" big guys to participate in this kind of JV. There are no limits on the number of participants. There are no limits on the level of the marketer: a guru with a huge list participates side by side with newbies without a list.

What I don't like about these events is the extremely boring task of opting-in for every gift. I know that there is a problem with anti-spam laws but I believe a procedure can be found to delegate a permission to send emails from a JV organizer (that always has the permission) to the gift supplier.

Today all giveaways are only in the niche of "Internet Marketing". But I think that giveaways in different niches also have good chances to succeed.

Samuel Stambler - Owner of http://www.readerspot.com and http://webmarketnotes.blogspot.com.

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